We have become a super visual society. Pictures have a profound impact on how clients view your business. From a quick glance, most clients can identify who you are and what you are about — so make your pictures count!

Photos are more about great design or aesthetic. Good pictures humanize your business and gives your clients a face to go with the name. People are adept social studies and can determine much from what they can see from the human side of your business. The more connection there is, the more jobs and bookings you could get.

When looking at the photos and design of your business, ask yourself what kind of “feel” are you conveying through your imagery? Are you wanting to show a highly competent, professional environment? Or are you wanting to show something more nurturing and warm? Knowing your industry and how potential clients view your industry can be huge ways to communicate, educate, and instruct clients as to what your business is “about.”

Because we recognize how powerful this visual element is, we have adjusted the way your Schedulicity business listing displays provider information to clients within #theNewSchedulicity. When browsing your Schedulicity business listing, clients now have the ability to see all of the providers who are listed with your business as well as a photo of each provider and a brief bio. This is a fantastic way of introducing your team and the feel of your business. Use these elements to communicate who you are as a business and why they should want to relate to you.

What are some of the best uses of pictures within business? We would love to hear your thoughts in the comments below!